{"id":2560,"date":"2022-09-16T16:04:10","date_gmt":"2022-09-16T08:04:10","guid":{"rendered":"\/\/www.samak-seda.com\/?p=2560"},"modified":"2022-09-16T16:04:10","modified_gmt":"2022-09-16T08:04:10","slug":"%e5%b9%b2%e8%b4%a7%ef%bc%81%e9%98%bf%e9%87%8c%e5%a6%88%e5%a6%88%e5%8f%91%e5%b8%83%e5%bf%ab%e6%b6%88%e3%80%81%e9%a3%9f%e5%93%81%e3%80%81%e6%b6%88%e7%94%b5%e3%80%81%e6%9c%8d%e9%a5%b0%e5%9b%9b%e5%a4%a7","status":"publish","type":"post","link":"\/\/www.samak-seda.com\/gncx\/guoneiredian\/2022\/09\/16\/2560.html","title":{"rendered":"\u5e72\u8d27\uff01\u963f\u91cc\u5988\u5988\u53d1\u5e03\u5feb\u6d88\u3001\u98df\u54c1\u3001\u6d88\u7535\u3001\u670d\u9970\u56db\u5927\u884c\u4e1a\u89e3\u51b3\u65b9\u6848\uff0c\u4ee5\u7ecf\u8425\u79d1\u5b66\u52a9\u529b\u5546\u5bb6\u65b0\u589e\u957f"},"content":{"rendered":"
\u9762\u5bf9\u7ecf\u8425\u8005\u7684\u8bc9\u6c42,\u963f\u91cc\u5988\u5988\u57282022 m \u5cf0\u4f1a\u4e0a\u91cd\u78c5\u53d1\u5e03\u300c\u963f\u91cc\u5988\u5988\u7ecf\u8425\u79d1\u5b66\u300d,\u4e3a\u590d\u6742\u7684\u7ecf\u8425\u63d0\u4f9b\u6700\u4f18\u89e3\u3002<\/p>\n
\u5f53\u7ecf\u8425\u79d1\u5b66\u56de\u5f52\u5230\u5546\u5bb6\u89c6\u89d2,\u5c31\u662f\u660e\u786e\u4eba\u548c\u8d27\u8fd0\u884c\u7684\u5e95\u5c42\u903b\u8f91,\u5c06\u667a\u80fd\u6280\u672f\u3001\u4ea7\u54c1\u80fd\u529b,\u79d1\u5b66\u8fd0\u7528\u5230\u5404\u884c\u4e1a\u7684\u7ecf\u8425\u573a\u666f\u4e2d,\u6c89\u6dc0\u4e3a\u5b8c\u5584\u7684\u79d1\u5b66\u7ecf\u8425\u65b9\u6cd5\u8bba,\u771f\u6b63\u5e2e\u52a9\u5546\u5bb6\u5b9e\u73b0\u964d\u672c\u63d0\u6548\u3002<\/p>\n
\u57fa\u4e8e\u4e0d\u540c\u884c\u4e1a\u7684\u7279\u70b9\u548c\u5dee\u5f02\u6027,\u963f\u91cc\u5988\u5988\u901a\u8fc7\u300c\u751f\u610f\u5173\u952e\u9a71\u52a8\u56e0\u5b50\u300d\u4e0e\u300c\u79d1\u5b66\u7684\u7ecf\u8425\u65b9\u6cd5\u8bba\u300d\u8054\u52a8,\u9996\u6b21\u7cfb\u7edf\u6027\u8f93\u51fa\u5782\u76f4\u884c\u4e1a\u8425\u9500\u65b0\u7b56\u2014\u2014\u9488\u5bf9\u5feb\u6d88\u3001\u670d\u9970\u65f6\u5c1a\u3001\u98df\u54c1\u548c\u6d88\u8d39\u7535\u5b50\u56db\u5927\u884c\u4e1a,\u5206\u522b\u63a8\u51fa\u4e86\u53ef\u884c\u52a8\u3001\u53ef\u8ffd\u8e2a\u3001\u53ef\u8fd0\u8425\u7684\u79d1\u5b66\u89e3\u51b3\u65b9\u6848,\u52a9\u529b\u5168\u884c\u4e1a\u5546\u5bb6\u6536\u83b7\u786e\u5b9a\u6027\u589e\u957f\u3002<\/p>\n
\u5feb\u6d88\u884c\u4e1a\u62e5\u6709\u6d88\u8d39\u9891\u6b21\u9ad8\u3001\u54c1\u724c\u5fc3\u667a\u5f3a,\u91cd\u5185\u5bb9\u79cd\u8349\u3001\u91cd\u7206\u6b3e\u62c9\u65b0\u7684\u884c\u4e1a\u7279\u5f81,\u5f53\u89e6\u8fbe\u7684\u9891\u6b21\u548c\u89e6\u8fbe\u7684\u6e20\u9053\u8d8a\u591a,\u6d88\u8d39\u8005\u7684\u6c89\u6dc0\u5c31\u4f1a\u8d8a\u5e7f,\u89c4\u6a21\u4e5f\u4f1a\u6210\u957f\u5f97\u8d8a\u5feb\u3002\u56e0\u6b64,\u963f\u91cc\u5988\u5988\u7ecf\u8425\u79d1\u5b66\u63d0\u51fa\u5feb\u6d88\u884c\u4e1a\u7684\u201c\u89e6\u70b9\u5f0f\u8425\u9500\u65b0\u7b56\u201d,\u5373\u901a\u8fc7MTA\u5f52\u56e0\u6d88\u8d39\u8005\u5168\u94fe\u8def\u89e6\u70b9,\u5e2e\u52a9\u54c1\u724c\u667a\u80fd\u5206\u914d\u6700\u9ad8\u6548\u7684\u5a92\u4ecb\u6e20\u9053,\u5e94\u7528\u963f\u91cc\u5988\u5988DEEPLINK\u4eba\u7fa4\u6df1\u94fe\u7ecf\u8425\u7684\u65b9\u6cd5\u8bba,\u901a\u8fc7\u5168\u57df\u79cd\u8349\u4eba\u7fa4\u8d44\u4ea7\u6269\u5bb9\u3001TA\u4eba\u7fa4\u5168\u57df\u5e8f\u5217\u5316\u8ffd\u6295\u3001\u9ad8\u4ef7\u503c\u4eba\u7fa4\u8d44\u4ea7\u52a0\u6df1\u8fd0\u8425\u7b49\u4e09\u6bb5\u5f0f\u7684\u6295\u653e\u7b56\u7565,\u4ece\u800c\u5e2e\u52a9\u54c1\u724c\u5b9e\u73b0\u5168\u57df\u89e6\u70b9\u5f52\u56e0\u3001\u4eba\u7fa4\u9ad8\u6548\u6d41\u8f6c\u3001\u6c89\u6dc0LTV\u4eba\u7fa4\u8d44\u4ea7\u3002<\/p>\n
\u627e\u5230\u4eba\u7fa4\u4e4b\u540e,\u7528UniDesk\u3001\u5f15\u529b\u9b54\u65b9\u7b49,\u5339\u914d\u7ad9\u5185\u5916\u7684\u5a92\u4ecb\u6e20\u9053,\u505a\u4eba\u7fa4\u8986\u76d6,\u5e76\u4e14\u5feb\u901f\u79ef\u7d2f\u6570\u636e,\u518d\u63a5\u7740\u7528MTA\u5168\u57df\u5f52\u56e0\u6280\u672f\u6765\u6307\u5bfc\u5168\u57df\u6295\u653e\u7684\u7b56\u7565\u3002<\/p>\n
\u4eca\u5e74\u76844\u6708\u81f36\u6708,\u8be5\u54c1\u724c\u7684\u4eba\u7fa4\u8d44\u4ea7\u589e\u957f\u8d85\u8fc7\u4e862xx%\u3002\u7136\u540e\u8fdb\u884c\u7ad9\u5185\u4eba\u7fa4\u7684\u8ffd\u6295,\u518d\u901a\u8fc7\u76f4\u901a\u8f66\u641c\u7d22\u3001\u4e07\u76f8\u53f0\u62c9\u65b0\u5feb\u7b49\u4ea7\u54c1,\u591a\u6e20\u9053\u7ec4\u5408\u53e0\u52a0,\u8ba9\u8f6c\u5316\u6548\u7387\u5927\u5927\u63d0\u5347,\u8d44\u4ea7\u6d41\u8f6c\u7387\u4e5f\u73af\u6bd4\u63d0\u5347\u8d85\u8fc77x%\u3002<\/p>\n
\u6700\u540e\u4e5f\u662f\u975e\u5e38\u5173\u952e\u7684\u4e00\u6b65,\u901a\u8fc7\u76f4\u64ad\u52a0\u5f3a\u4f1a\u5458\u8f6c\u5316,\u901a\u8fc7\u5728\u76f4\u64ad\u95f4\u7740\u91cd\u52a0\u5f3a\u5f15\u5bfc\u5927\u5bb6\u52a0\u4f1a\u5458,\u518d\u52a0\u4e0a\u53d1\u653e\u4f1a\u5458\u6743\u76ca,\u4e0d\u65ad\u52a0\u6df1\u54c1\u724c\u548c\u7528\u6237\u4e4b\u95f4\u7684\u5173\u7cfb,\u6700\u7ec8\u65b0\u589e\u7684\u4f1a\u5458\u8d85\u8fc7\u4e866x\u4e07\u3002<\/p>\n
\u3000\u30002 \u670d\u9970\u884c\u4e1a:\u70ed\u611f\u5f0f\u8425\u9500\u65b0\u7b56<\/strong><\/p>\n \u5b63\u8282\u6027\u5f3a\u3001\u98ce\u683c\u9a71\u52a8\u3001\u9ad8\u9891\u4e0a\u65b0\u3001\u642d\u914d\u8d2d\u4e70,\u662f\u670d\u9970\u884c\u4e1a\u7684\u7279\u6027\u5173\u952e\u8bcd,\u5176\u751f\u610f\u9a71\u52a8\u6838\u5fc3\u5728\u4e8e\u56db\u5b63\u4e0a\u65b0,\u5feb\u901f\u5468\u8f6c,\u901a\u8fc7\u65b0\u54c1\u7206\u53d1\u9a71\u52a8\u884c\u4e1a\u65b0\u589e\u91cf\u3002\u56e0\u6b64,\u963f\u91cc\u5988\u5988\u7ecf\u8425\u79d1\u5b66\u63d0\u51fa\u670d\u9970\u884c\u4e1a\u7684\u201c\u70ed\u611f\u5f0f\u8425\u9500\u65b0\u7b56\u201d,\u5373\u6ee1\u8db3\u98ce\u683c\u5174\u8da3\u70ed\u529b\u611f\u77e5,\u901a\u8fc7\u65b0\u54c1\u901f\u6d4b\u5feb\u901f\u51b7\u542f\u3001\u65b0\u54c1\u65b0\u5ba2\u52a0\u901f\u6269\u5bb9\u548c\u65b0\u54c1\u5f15\u6d41\u5168\u5e97\u6210\u4ea4,\u4ece\u800c\u5b9e\u73b0\u901f\u6d4b\u901f\u70ed\u3001\u65b0\u54c1\u62c9\u65b0\u3001\u642d\u914d\u5f15\u6d41\u7684\u884c\u4e1a\u6295\u653e\u7b56\u7565\u3002<\/p>\n \u7b2c\u4e8c\u6b65,\u5c06\u6d4b\u6b3eTOP1\u6f5c\u529b\u65b0\u54c1\u4e3a\u91cd\u70b9\u6253\u9020\u5bf9\u8c61,\u53e0\u52a0\u76f4\u901a\u8f66\u3001\u5f15\u529b\u9b54\u65b9\u8fdb\u884c\u591a\u4ea7\u54c1\u77e9\u9635\u540c\u65f6\u6295\u653e,\u5b9e\u73b0\u591a\u6e20\u9053\u62d3\u5c55\u4eba\u7fa4,\u901a\u8fc7\u573a\u666f\u5316\u5173\u8054\u62c9\u65b0,\u65b0\u5ba2\u5360\u6bd4\u8d8590%\u3002<\/p>\n \u7b2c\u4e09\u6b65,\u5bf9\u7206\u54c1\u6301\u7eed\u589e\u52a0\u9884\u7b97\u8ffd\u6295,\u521b\u610f\u4e0a\u589e\u52a0\u540c\u7cfb\u5217\u7684\u5546\u54c1\u642d\u914d\u5173\u8054\u9500\u552e\u8d2d\u4e70,\u53e0\u52a0\u8d85\u7ea7\u77ed\u89c6\u9891\u3001\u8d85\u7ea7\u76f4\u64ad\u7b49\u6301\u7eed\u79cd\u8349,\u6700\u7ec8\u5c06\u8be5\u6b3e\u65b0\u54c1\u6210\u529f\u6253\u9020\u4e3a\u590f\u5b63\u7206\u54c1,\u540c\u6bd4\u53bb\u5e74\u7206\u54c1\u589e\u957f\u8d8550%,\u5e76\u5e26\u52a8\u6574\u4e2a\u65b0\u54c1\u7cfb\u5217\u7684\u6210\u4ea4\u8f6c\u5316\u3002<\/p>\n \u3000\u30003 \u6d88\u8d39\u7535\u5b50\u884c\u4e1a:\u6ee4\u6ce2\u5f0f\u8425\u9500\u65b0\u7b56<\/strong><\/p>\n \u6d88\u8d39\u7535\u5b50\u884c\u4e1a\u662f\u4e00\u4e2a\u9ad8\u5ba2\u5355\u3001\u4f4e\u590d\u8d2d\u3001\u51b3\u7b56\u5468\u671f\u957f\u3001\u4e14\u62c9\u65b0\u8f6c\u5316\u8981\u6c42\u9ad8\u7684\u884c\u4e1a,\u5176\u751f\u610f\u9a71\u52a8\u6838\u5fc3\u5728\u4e8e\u901a\u8fc7\u5355\u7206\u6b3e\u6301\u7eed\u62c9\u52a8\u65b0\u5ba2\u5e26\u6765\u9996\u8d2d\u8f6c\u5316\u3002\u56e0\u6b64\u963f\u91cc\u5988\u5988\u7ecf\u8425\u79d1\u5b66\u63d0\u51fa\u6d88\u8d39\u7535\u5b50\u884c\u4e1a\u7684\u201c\u6ee4\u6ce2\u5f0f\u8425\u9500\u65b0\u7b56\u201d,\u5e2e\u52a9\u884c\u4e1a\u81ea\u52a8\u8fc7\u6ee4\u5e72\u6270\u9891\u70b9\u8fdb\u800c\u7cbe\u51c6\u627e\u5230\u76ee\u6807\u4eba\u7fa4,\u901a\u8fc7\u5174\u8da3\u65b0\u5ba2\u5168\u57df\u7cbe\u51c6\u8bc6\u522b\u3001\u9ad8\u6f5c\u65b0\u5ba2\u667a\u80fd\u89e6\u8fbe\u3001\u6743\u76ca\/\u5168\u6e20\u9053\u52a0\u901f\u8d2d\u4e70\u8f6c\u5316,\u4ece\u800c\u5b9e\u73b0\u7cbe\u51c6\u89e6\u8fbe\u9ad8\u6f5c\u65b0\u5ba2,\u514d\u4ed8\u8054\u52a8\u52a0\u901f\u9996\u8d2d\u8f6c\u5316\u7684\u884c\u4e1a\u6295\u653e\u7b56\u7565\u3002<\/p>\n \u5728\u6dd8\u7cfb\u7ad9\u5916,\u4e09\u661f\u901a\u8fc7\u4e00\u4e8c\u7ebf\u57ce\u5e02\u5a92\u4f53\u9ad8\u9891\u9732\u51fa,\u9ad8\u8d28\u91cf\u89e6\u8fbe\u54c1\u8d28\u4e2d\u4ea7\u3001\u90fd\u5e02\u767d\u9886\u548c\u57ce\u4e61\u5c0f\u8d44\u4eba\u7fa4,\u5f00\u542f\u5927\u89c4\u6a21\u201c\u79cd\u8349\u201d\u3002\u5728\u7ad9\u5185,\u5229\u7528\u963f\u91cc\u5988\u5988\u4ea7\u54c1\u6280\u672f\u77e9\u9635,\u4ee5\u667a\u80fd\u9012\u8fdb\u7684\u65b9\u5f0f\u7cbe\u51c6\u89e6\u8fbe\u7ad9\u5185\u9ad8\u8d28\u91cf\u6f5c\u5728\u76ee\u6807\u5ba2\u7fa4,\u5e76\u8054\u5408\u7ad9\u5916\u5f62\u6210\u54c1\u724c\u5f3a\u6e17\u900f\u6548\u679c\u3002<\/p>\n \u671f\u95f4,\u4e09\u661f\u5f15\u5165\u4e07\u76f8\u53f0\u201c\u767e\u4e07\u65b0\u5ba2\u8ba1\u5212\u201d,\u5148\u4ee5\u201c\u5174\u8da3\u65b0\u5ba2\u201d\u4e3a\u6807\u7b7e,\u8fdb\u884c\u7ebf\u4e0a\u5168\u6e20\u9053\u7cbe\u51c6\u8bc6\u522b,\u52a0\u5927\u5bf9\u65b0\u5ba2\u7684\u5f15\u6d41\u548c\u6301\u7eed\u66dd\u5149,\u518d\u8fdb\u4e00\u6b65\u63d0\u5347\u6d41\u8f6c\u3002\u4ece\u7ed3\u679c\u6765\u770b,\u4e09\u661f\u7684\u62c9\u65b0\u6210\u672c\u4e0b\u964d\u4e8656%,\u4f46\u65b0\u5ba2\u89c4\u6a21\u5374\u8d85\u989d\u5b8c\u6210400%\u3002<\/p>\n \u3000\u30004 \u98df\u54c1\u884c\u4e1a:\u78c1\u5438\u5f0f\u8425\u9500\u65b0\u7b56<\/strong><\/p>\n \u98df\u54c1\u884c\u4e1a\u5177\u5907\u6d88\u8d39\u9891\u6b21\u9ad8\u3001\u8d27\u54c1\u5355\u4ef7\u4f4e\u3001\u8d2d\u4e70\u51b3\u7b56\u5468\u671f\u77ed\u3001\u91cd\u7206\u6b3e\u590d\u8d2d\u7684\u884c\u4e1a\u7279\u6027,\u5176\u751f\u610f\u9a71\u52a8\u6838\u5fc3\u5728\u4e8e\u591a\u7206\u6b3e\u7ec4\u5408\u6301\u7eed\u590d\u8d2d\u5e26\u6765\u884c\u4e1a\u65b0\u589e\u91cf\u3002\u56e0\u6b64\u963f\u91cc\u5988\u5988\u7ecf\u8425\u79d1\u5b66\u63d0\u51fa\u98df\u54c1\u884c\u4e1a\u7684\u201c\u78c1\u5438\u5f0f\u8425\u9500\u65b0\u7b56\u201d,\u901a\u8fc71+N\u7684\u4ee5\u7206\u5e26\u65b0\u6253\u9020\u8d27\u54c1\u77e9\u9635\u3001TA\u4eba\u7fa4\u5168\u57df\u667a\u80fd\u8ffd\u6295\u3001\u9ad8\u4ef7\u503c\u4eba\u7fa4\u52a0\u6df1\u8fd0\u8425,\u4ece\u800c\u5b9e\u73b0\u591a\u7206\u54c1\u7ec4\u5408\u5168\u57df\u6269\u5bb9,\u57f9\u80b2\u54c1\u724c\u9ad8\u9891\u7528\u6237\u8d44\u4ea7\u7684\u6295\u653e\u7b56\u7565\u3002<\/p>\n 8\u6708,\u9685\u7530\u5ddd\u5f00\u59cb\u53d1\u653e\u4e00\u4e9b\u65b0\u5ba2\u4e13\u4eab\u7684\u4f18\u60e0\u5238\u6765\u62c9\u65b0\u5ba2,8\u6708\u5e26\u6765\u7684\u9996\u6b21\u8d2d\u4e70\u65b0\u4eba\u7fa4,\u73af\u6bd4\u63d0\u534718%\u3002\u5f53\u7528\u76f4\u901a\u8f66\u3001\u5f15\u529b\u9b54\u65b9\u6d4b\u8bd5\u51fa\u54ea\u4e2a\u7206\u54c1\u7684\u590d\u8d2d\u6548\u7387\u6700\u9ad8,\u6bd4\u5982\u5c0f\u7ea2\u676f\u901f\u6eb6\u9ed1\u5496\u5561,\u5f88\u53d7\u8001\u5ba2\u6b22\u8fce,\u4e8e\u662f\u5c31\u7528\u8fd9\u4e2a\u7206\u54c1\u53bb\u5b9a\u5411\u89e6\u8fbe\u590d\u8d2d\u7528\u6237,\u8ba9\u8001\u5ba2\u6237\u6301\u7eed\u590d\u8d2d\u3002\u8fd9\u6837\u505a\u4e4b\u540e,\u5168\u5e74\u590d\u8d2d\u9891\u6b21\u540c\u6bd4\u63d0\u53477%,\u5e74\u8001\u5ba2GMV\u540c\u6bd4\u63d0\u5347\u63a5\u8fd12\u500d\u3002\u9685\u7530\u5ddd\u901a\u8fc7\u7206\u6b3e\u7684\u4e0d\u540c\u7ec4\u5408,\u52a0\u901f\u524d\u4e09\u5355\u8f6c\u5316,\u57f9\u80b2\u4e86\u81ea\u5df1\u7684\u9ad8\u9891\u4eba\u7fa4\u8d44\u4ea7\u3002<\/p>\n \u9664\u6b64,m\u5cf0\u4f1a\u4e0a,\u963f\u91cc\u5988\u5988\u8fd8\u5e26\u6765\u4ee5UD\u548c\u6dd8\u5b9d\u8054\u76df\u4e3a\u4ee3\u8868\u7684\u6dd8\u5185\u5916\u4e00\u4f53\u5316\u54c1\u6548\u8f6c\u5316\u80fd\u529b,\u4ee5\u53ca\u5168\u5468\u671f\u3001\u5168\u573a\u666f\u7cfb\u5217\u7ecf\u8425\u8ba1\u5212\u548c\u5b9a\u5236\u5316\u5ba2\u6237\u6210\u957f\u4f53\u7cfb,\u534f\u540c\u5e73\u53f0\u8d44\u6e90,\u4e0e\u5168\u884c\u4e1a\u54c1\u724c\u5546\u5bb6\u4e00\u8d77,\u66f4\u7cfb\u7edf\u3001\u79d1\u5b66\u5730\u84c4\u529b\u4eba\u7fa4\u3001\u8d27\u54c1\u8d44\u4ea7,\u5e76\u6301\u7eed\u5728\u53cc11\u5927\u4fc3\u548c\u65e5\u5e38\u84c4\u529b\u7b49\u6bcf\u4e00\u6b21\u7ecf\u8425\u5b9e\u64cd\u4e2d,\u5b9e\u73b0\u957f\u5468\u671f\u7ecf\u8425\u786e\u5b9a\u589e\u957f\u3002<\/p>\n","protected":false},"excerpt":{"rendered":" \u9762\u5bf9\u7ecf\u8425\u8005\u7684\u8bc9\u6c42,\u963f\u91cc\u5988\u5988\u57282022 m \u5cf0\u4f1a\u4e0a\u91cd\u78c5\u53d1\u5e03\u300c\u963f\u91cc\u5988\u5988\u7ecf\u8425\u79d1\u5b66\u300d,\u4e3a\u590d\u6742\u7684\u7ecf\u8425\u63d0\u4f9b\u6700\u4f18\u89e3\u3002 \u5f53\u7ecf\u8425…<\/p>\n